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Is SVG Good for SEO?

SVG has several highlights that are useful for SEO.

April 6, 2020

As search engines are innovating with the latest next-gen image formats such as SVG, WEBP and JPEG 2000. Web Designers are starting to find out increasingly more about SVG pictures and attempting to recognize if having SVG pictures on their site is valuable to their SEO implementations. Let me tell you, SVG is a crazy fast image format if you are aiming for speed and quality, search engines easily parse and navigate this format really well. Yup, search engines can crawl this format.

What is SVG Image Format?

SVG stands for Scable Vector Graphics. SVG is shaped by vectors, which implies that it's scalable, looks great on any device, and has no pixel restrictions.

Why you'll love SVG format?

SVGs empower full-screen hi-res visuals with a document size close to 3KB and are well-supported by latest modern browsers. What's not to adore? I'd use it in a giffy ;) (Jiffy is spelled wrong purposely, pun intended!)

Is SVG a Vector File?

In short, yes. It is a vector file designed for the web. It can change color and be used for animation. Unlike JPEG and PNG, SVG does not use pixels because it is XML based.

What is the benefit of using SVG?

The biggest benefit is for web designers and developers because it is indexed by search engines and it compresses easily.

Should you convert existing site pictures to SVG?

If most of the pictures of the website are in PNG format then it makes sense to convert and use SVG to boost up the indexability of your website. But if most of the pictures are in JPG, then I'd recommend you use a tool like Compressor.io to compress your pictures but not convert to SVG.

If you need help with converting your website to new image formats, reach out to me. I can help you with your website.